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Mixpanel is a product analytics platform that helps teams understand user behavior, measure engagement, and drive product growth. It provides event tracking, funnel analysis, retention reports, and A/B testing.
Key Features
Event-based analytics
Funnels and conversion tracking
Retention analysis
User segmentation
A/B test analysis
Flow analysis
Custom dashboards
Data governance
SQL-based querying
30+ integrations
Pricing Plans
Free
Free
forever
- 20M events/month
- Core analytics reports
- Unlimited data history
- Unlimited collaborators
- Integrations
Growth
$28
per month
- 100M events/month
- Unlimited saved reports
- Modeling layer
- Group analytics
- Data pipelines
Enterprise
Custom
custom
- Everything in Growth
- Advanced access controls
- Data views
- SSO/SAML
- Priority support
- Dedicated CSM
Tags
analyticsproductuser behavioreventsfunnelsretention
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